Chip Foley has competed in 50 triathlons, but now he’s turning his focus upside down. “My ultimate goal is to be able to do a handstand and hold it for 30 seconds,” he said.
To achieve the feat, he is pursuing a rigorous training regimen: attending daily classes at Lyons Den Power Yoga, a studio in TriBeCa that specializes in hot yoga; studying handstand videos on YouTube; and doing core-strengthening exercises at home four or five times a week. “I’m obsessed with it,” said Mr. Foley, 38, who spends his right-side-up time as the owner of a Manhattan-based technology consulting firm.
Why the fixation? Social media could be the culprit. Sarah Turk, a lead analyst with IBISWorld, a market research firm, said yoga poses lent themselves to showing off. And Instagram has the numbers to support that statement: The hashtag “yogaeverydamnday” has racked up over five million posts; #handstand and #handstands, over 400,000.
“There’s a level of badassness to it,” said Metta Murdaya, 41, who has been working on her handstand for the past two years. Ms. Murdaya, co-founder of JUARA Skincare, said her inversion practice made her feel more confident, fearless and focused, which she channels into her work as an entrepreneur.
“Literally, you succeed because you refuse to fail,” she said.
The rise of the inversion comes with the rise of the yoga and Pilates industry in the United States, which brought in an estimated $9.1 billion in 2015, according to an IBISWorld report prepared by Ms. Turk. A Yoga in America study recently found that the number of yoga students increased to 36 million in 2016 from 20.4 million in 2012. Continue reading >>